L.A. Ad Agency to Launch Brand’s 2017 Ad Campaign This Week
LOS ANGELES, CA, MARCH 27, 2017 – Battery, the fast-growing independent creative agency based in Hollywood has won the global advertising account for AECOM, the premier, fully integrated infrastructure firm that provides design, engineering, construction and management services to a wide range of clients. AECOM is number 156 on the 2016 Fortune 500 list and is named one of Fortune’s World’s Most Admired Companies.
“This is a major honor and responsibility,” said Anson Sowby, co-Founder and CEO of Battery. “AECOM is a huge engine that builds infrastructure around the country and the globe. We’re proud to be working with them, helping them create awareness of the brand, their extraordinary projects and incredible employees.”
“AECOM is a company that turns dreams into reality, solving many of the world’s most complex infrastructure challenges,” said Philip Khosid, co-Founder and CCO. “To say we’re grateful to be given the opportunity to work side by side with them is an understatement. This is a truly unique brand, with an important corporate story to tell. We look forward to the challenge.”
“When selecting a creative partner, Battery impressed us with their ability to produce creative work that both emotionally resonates and drives business forward,” said Heather Rim, Chief Marketing and Communications Officer of AECOM. “They have demonstrated a deep understanding of AECOM’s value proposition, capturing how we bring together our vast services to deliver transformative infrastructure solutions. We look forward to showcasing our work together throughout the year ahead.”
AECOM’s 2017 campaign will launch this week with the unveiling of Battery’s first creative execution – a billboard on a skyscraper overlooking L.A.’s highly trafficked 405 highway. A full-360 degree campaign will roll out afterwards in stages, on television, digital, social and print media.
Launched in 2013 by Anson Sowby (CEO) and Philip Khosid (CCO), Battery is a company made up of agency creatives and brand marketers who activate powerful, game-changing campaigns for a variety of top global entertainment and consumer brands. Located on Sunset Blvd, Battery has been helping energize an alternative universe to traditional Madison Ave, creating advertising solutions that are as entertaining as they are outrageously smart and strategic. Battery is a studio of ideas, an incubator of inventions, and a winner of many top industry awards from Clios to Addy’s to Ad Age’s Small Agency of the Year. The Los Angeles Business Journal ranked Battery number 8 in their 2016 list of 100 Fastest Growing Private Companies. More information can be found at www.batteryagency.com, or follow them online via Facebook, Twitter, Instagram & YouTube.