{"id":1405,"date":"2023-06-02T16:23:43","date_gmt":"2023-06-02T16:23:43","guid":{"rendered":"https:\/\/www.batteryagency.com\/?page_id=1405"},"modified":"2023-08-15T21:04:43","modified_gmt":"2023-08-15T21:04:43","slug":"rbc-apple-promotions","status":"publish","type":"page","link":"https:\/\/www.batteryagency.com\/index.php\/rbc-apple-promotions\/","title":{"rendered":"RBC Apple Promotions"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.20.0″ _module_preset=”default” custom_margin=”30px||||false|false” custom_margin_tablet=”30px||||false|false” custom_margin_phone=”0px||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px||6px||false|false” global_colors_info=”{}”][et_pb_row use_custom_gutter=”on” gutter_width=”2″ make_equal=”on” _builder_version=”4.20.0″ _module_preset=”default” width=”90%” max_width=”1200px” module_alignment=”center” custom_margin=”6px|auto||auto|false|false” custom_margin_tablet=”6px|auto||auto|false|false” custom_margin_phone=”0px|auto||auto|false|false” custom_margin_last_edited=”on|phone” custom_padding=”35px||7px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.20.0″ _module_preset=”default” custom_padding=”0px|0px|0px|0px|false|false” animation_style=”slide” animation_direction=”bottom” animation_duration=”750ms” animation_delay=”200ms” animation_intensity_slide=”2%” global_colors_info=”{}”][et_pb_text _builder_version=”4.20.0″ _module_preset=”default” text_font=”Inter|300|||||||” text_font_size=”16px” text_letter_spacing=”0.02em” text_line_height=”0.6em” header_2_font=”Inter|300|||||||” header_2_font_size=”52px” header_2_letter_spacing=”-0.02em” header_2_line_height=”1.4em” custom_margin=”||0px|4px|false|false” custom_margin_tablet=”||0px|7px|false|false” custom_margin_phone=”||8px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px||0px|||” text_font_size_tablet=”16px” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”0.6em” text_line_height_phone=”0.8em” text_line_height_last_edited=”on|phone” header_2_font_size_tablet=”57px” header_2_font_size_phone=”45px” header_2_font_size_last_edited=”on|phone” text_orientation_tablet=”” text_orientation_phone=”center” text_orientation_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Royal Bank of Canada<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.20.0″ _module_preset=”default” text_font=”Inter|300|||||||” text_font_size=”16px” text_letter_spacing=”0.02em” text_line_height=”0.6em” header_2_font=”Inter|300|||||||” header_2_font_size=”52px” header_2_letter_spacing=”-0.02em” header_2_line_height=”1.4em” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px|||” text_font_size_tablet=”16px” text_font_size_phone=”14px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”0.6em” text_line_height_phone=”0.8em” text_line_height_last_edited=”on|phone” header_2_text_align_tablet=”” header_2_text_align_phone=”center” header_2_text_align_last_edited=”on|phone” header_2_font_size_tablet=”57px” header_2_font_size_phone=”38px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”1.4em” header_2_line_height_phone=”48px” header_2_line_height_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

RBC Apple Promotions<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.20.0″ _module_preset=”default” custom_padding=”0px||1px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” width=”100%” max_width=”100%” custom_padding=”7px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.batteryagency.com\/wp-content\/uploads\/2023\/06\/PBA_iPad_ViralDance_30_16x9_YT_still-1.jpg” title_text=”PBA_iPad_ViralDance_30_16x9_YT_still” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https:\/\/www.batteryagency.com\/wp-content\/uploads\/2023\/06\/PBA_iPad_ViralDance_30_16x9_EN-.mp4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_video][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.20.0″ _module_preset=”default” custom_margin_tablet=”” custom_margin_phone=”-20px||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px||1px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.20.0″ _module_preset=”default” custom_margin=”60px||||false|false” custom_padding=”1px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Inter|300|||||||” text_text_color=”#1e1e1e” text_font_size=”20px” text_line_height=”30px” max_width=”750px” max_width_tablet=”750px” max_width_phone=”750px” max_width_last_edited=”on|desktop” module_alignment=”center” min_height=”74px” custom_margin_tablet=”” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”||2px|||” custom_padding_tablet=”” custom_padding_phone=”||0px||false|false” custom_padding_last_edited=”on|phone” text_font_size_tablet=”20px” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”30px” text_line_height_phone=”28px” text_line_height_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

RECORD-BREAKING ACCOUNT OPENS WITH APPLE\u00a0<\/span><\/p>\n

RBC believes banking should be effortless and enjoyable, and that\u2019s why they\u2019ve partnered with Apple. To celebrate this and attract new customers to the financial services institution, we developed a multi-year campaign called ‘Viral Dance,’ showcasing the benefits and ease of digital banking at consumers\u2019 fingertips.<\/span><\/p>\n

The hero film portrays three friends recording a TikTok inspired dance on the iPad 10th Gen. As they break into an energetic dance routine, their moves lead to some comedic consequences. Instead of fretting over the cost, they seamlessly split the payment using the \u2018Split with Friends\u2019 feature in the RBC Mobile app on their iPads.<\/span><\/p>\n

As a follow up, we created ‘Vibing\u2019 to highlight the joy of synchronizing with friends while showcasing the versatility and power of the RBC Mobile app on iPad. We show technology can seamlessly integrate into daily life, making banking effortless, enjoyable while delivering value for all who switch to RBC.<\/span><\/p>\n

RESULTS:<\/span><\/p>\n