Launching a new women’s professional team. Selling Out tickets in the inaugural season.

Angel City Football Club

This is Angel City Football Club

Before there was a name, a stadium, a fundraising deck, or even a single staffer, we joined serial entrepreneur Julie Uhrman and her co-founders Kara Nortman, Natalie Portman, and Alexis Ohanian to shape an audacious vision – to elevate the business of women’s sports and entertainment, fight for equal pay, and build more accessible and equitable fan communities – into a playbook that rewrote history.

This club was inspired by the idea that fans and players deserve better. Fans are hungry for a show that’s both sport and spectacle. Communities want to rep a religion they all believe in. The kid in us wants to see our heroes rise as superstars, and get paid like them too. And even those who aren’t soccer fans want to join the party.

 

RESULTS

Within 60 days of launch:

  • $1.5B earned impressions
  • 956K new social followers

Within inaugural season:

  • All season tickets sold out pre-season
  • All home games sold out at Banc of California Stadium

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