We are very proud and excited to announce Battery has been appointed Creative Agency of Record for Anaheim Ducks!
As reported by Ad Age, Adweek, Campaign US, and MediaPost, Battery’s remit is creative strategy and brand narrative to drive integrated-marketing content.
“This is an exciting time for the Anaheim Ducks organization. As we close the celebration of the past 30 years, it’s time to look towards what the next 30 will bring for not only the team, but our fans and the greater Orange County community,” said Tracee Larocca, Chief Marketing Officer for OC Sports & Entertainment. “Battery impressed us with their invigorating creative approach to our marketing, and I am confident they are the perfect fit to take our team fandom to the next level.”
Alongside a brand refresh for the professional hockey team with the reveal of their new logo and jersey, we debuted the new brand platform, You’re Entering Orange Country. A fully integrated brand campaign will roll out later this summer and throughout the 2024-2025 NHL season.