by Admin | May 12, 2023 | Brand Social Intelligence
As purveyors of bohemian clothing, Free People has used their social accounts to deepen the brand’s associations with art and freedom. This includes “free-est”, a series of musician interviews, as well as a partnership with pop artist Ari Brochin (the...
by Admin | May 5, 2023 | Brand Social Intelligence
In the spirit of 2021’s P-22 activation, Verizon partnered with Snapchat and the New York Hall of Science last week to release a “Science City Explorers” lens. The lens allows users to scan various pieces of infrastructure around the city to learn more about...
by Admin | May 3, 2023 | In the News
As an installment of Little Black Book’s “High Five” series, Battery ECD Scott Brown identified five gaming ads that cut through the noise while keeping fun at the heart of the work. Read “High Five: Moving Players to Play” here.
by Admin | Apr 28, 2023 | Brand Social Intelligence
Driven by their internally generated research () that dating profiles featuring mayonnaise get 74% more matches and 16% more messages, Kraft Mayo has opened up their Instagram DMs to fans looking for a makeover for their pics or bios. So what? While the divisive...
by Admin | Apr 7, 2023 | Brand Social
April Fools’ Day is a clear opportunity for brands to try on new voices and earn some attention. Like any jokes, the best stunts are rooted in truth – and they can even illuminate RTBs, brand values, and audience insights. Subaru teased fans by announcing Forager...
